11th 2005f November, 2005

Video Bytes From The Web

Posted by Administrator in General Web Mktg at 7:59 pm | Permanent Link

Video Bytes From The Web

- by Jim Edwards

© Jim Edwards - All Rights reserved
http://www.thenetreporter.com
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** Handheld Video **

Apple Computers recently announced the addition of a small
video screen to its new iPod, the perennial favorite
portable MP3 music player.

Apple’s announcement comes as no surprise to many “expert”
market watchers, but their stock did go up about 10% within
days of the announcement.

Though certainly not the first handheld video player on the
market, it carries the power of Apple’s iTunes distribution
channel behind it.

That means instead of getting a video player and then
searching for content to play on it, users of the new video
iPod can easily download and play their favorite videos, TV
shows and more from the already hugely popular iTunes
service.

For information marketers and small business owners, this
means a whole new world just opened up for video content
distribution.

Home video enthusiasts will also benefit because of the ease
with which you can now share high quality video with friends
and family.

The iPod plays not only Apple’s proprietary QuickTime video
format, but the newer Mpeg 4 video format which offers a
much higher compression rate (and smaller video file sizes)
than previous formats.

Though others partially paved the way, the age of handheld
video finally arrived.

** Video Title Gem **

I recently found a piece of software that just plain rates
“cool” when it comes to creating title screens and sequences
for your digital videos.

With just a few mouse clicks it enables you to create title
sequences that look like you spent hours in development
time, instead of less than 10 minutes!

Log on to www.blufftitler.us for free examples of what the
software can do, along with a free trial download.

You can also view a 20 minute tutorial on how to use the
software (a video quick-start guide) at www.mediablitzed.com

Once you complete your title sequence, you can save it in a
number of different formats which you then import into your
digital video editor for inclusion in your finished movie.

** Google Video Maturing **

Several months ago I reported that Google launched a video
service at http://Video.Google.com where they solicited
users to upload their video content.

At the time, with the exception of local and national news
content, very few actual videos showed up for playing
online.

After a recent check of the service, the lack of videos
certainly reversed itself.

Though not overflowing with video content, the Google Video
service does carry a significant number of videos now and a
search under your main keyword topic should produce at least
a couple of related videos.

Since the search engine can’t actually search the content of
a video or audio file, the one drawback to the system stems
from that fact that the search engine must decide what
represents a “relevant” search from text that accompanies
the video.

This text typically ranges from just a few words to an
entire transcript of the video.

As such, a search for “employment tips” results in video
from the Employment & Career Channel along with the Long
Beach City Council hearings on development impacts on
employment.

However, once Google gets the search aspect of video ironed
out, watch for this service to explode in popularity.


Jim Edwards is a syndicated newspaper columnist and the
co-author of an amazing new ebook that will teach you how
to use free articles to quickly drive thousands of targeted
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